Sam graduated from Central Saint Martins in 2009 and won two D&AD Student Awards whilst studying, with music videos for Bob Dylan’s ‘Like A Rolling Stone’ and Damon Albarn’s Monkey, Journey to the West project.
Sam was nominated as Best New Director at the 2011 MVA’s and has worked with British actor and musician Riz Ahmet, directing the video for his single ‘Get On It’ which was also nominated for a Best Urban Video (budget) MVA.
Sam’s work includes videos for WU LYF’s ‘We Bros’ and a promo for David Lynch’s ‘I Know’ which was screened at the Edinburgh and Krakow Film Festivals. He also directed the music video for Usher’s Grammy award winning single ‘Climax’ as well as ‘Hold On’ by British producer SBTRKT. 2013 saw Sam expand further into both music videos and commercials, creating masterful pieces for Canadian superstar The Weeknd (‘Pretty‘) and directing Capital Xtra’s flagship TV commercial.